A New Year’s Resolution of a Food Photographer

Thanksgiving is gone and Christmas and Chanukah are right around the corner. So, what’s next?

It’s time to make a New Year’s resolution for 2016. What can that be? What do I need to do – professionally speaking that is. (Personally, I’ve got tons to do. I can even use the same ones as last year since I didn’t really accomplish them.)

pickled beet salad

So, here’s what I resolve. I am going to shoot more local restaurants on location. Normally, I would do a full day shoot at a restaurant with strobes and an assistant. I’m going to change things up. I am going to offer a 1/2 day shoot, using natural light. jars close from 955-2This will enable me to offer a professional food photography shoot for less than 1/3 the cost. That could include plated dishes, head shots of the chef or even the room itself.

IlPunto Hi Res-52That was easy. Now, how do I accomplish it? Here is where the work begins. I am going to get online and get the names and addresses of all of the restaurants in central New Jersey and let them know about this great offer.

IlPunto Hi Res-9So, if you know a central New Jersey restauranteur, send them a link to this post. If you are a central New Jersey restauranteur, then visit my website at http://www.photography-by-jerry.com, send me an e-mail or give me a call.







So, to all of my chef friends that have allowed me to photograph their art, I want to wish you a very happy, healthy and prosperous new year.The Best of NJ


About Jerry

I was a science teacher for 31 years. During that time I photographed wedding and Bar Mitzvahs for about 15 years but that was in the days before digital. Being a teacher, I had my summers free so I assisted food and commercial still life photographers in NYC for 3 summers and fell in love with it. Having a wife and a mortgage, it was not practical to give up a job in teaching and go into photography so I put off my dream of becoming a food photographer until I retired from teaching. Now I am living my dream - I am a food and product photographer servicing New York City, Philadelphia and all of New Jersey.
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