Consistency

Consistency

One of the many things I’ve learned in the past decade as a food and product photographer is that clients are looking for consistency; a style that holds their images together. This is no surprise. As a teacher for over 31 years, consistency in the classroom is crucial for being a successful educator. Besides consistency in the final image, consistency in attitude and professionalism is equally, if not more important. These are among the most important things about being a professional.

Please take a look at my images at http://www.njfoodphotographer.com and click on the portfolios to see what you will get if you work with me and my team. See the comments that my clients have made at my KUDOS page. If you have any questions, please feel free to email me at jerry@photography-by-jerry.com.

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In search of the Northern Lights

Northern Lights

The aurora and clear sky.

I try to keep this blog related to my food and product photography but, I just have to make another exception. My last post was about my trip to Southern Africa. I just came back from another amazing journey. This time, I went on a vacation to see Northern Lights and now I have checked that from my bucket list as well.

This is my wife and I’s second attempt at seeing the Aurora Borealis. The first time was a drive around Iceland in October, 2009. Unfortunately, we had cloudy skies every night.

This time, my wife and I and a couple of friends took a cruise in Norway. Our first outing to see the Northern Lights was cancelled because our ship had to leave the port before it would have been dark enough.  Our second attempt, in Alta, Norway gave us a beautifully clear sky and freezing cold (0℉) temperatures, but no Aurora. (Fortunately, there were teepees with fires to provide a little warmth.

Northern Lights

Watching the slowly changing curtains for 2 hours.

Our third outing in Tromsø was finally a success. As soon as we got off the bus in a parking lot in the middle of nowhere, the aurora was visible.

The sky was perfectly clear and there was no moon. We were all thrilled (there were two bus loads of fellow cruisers.) We watched the lights as they slowly moved across the sky for 2 hours. We were cold. It must have been 10℉. After 2 hours, everyone was back on the bus for warmth. We asked if we can return to the ship early and the guide inquired. She said that we can but just not yet. She told us that she would go outside to watch the sky to see if there was a change and let us know if there was. About a minute or two later, she came on to the bus and told us that we had to get off to see what was happening.

Northern Lights

The sky lights up with dancing ribbons and curtains of green and pink.

The sky lit up with well defined curtains of green light with a bottom edge clearly in pink. (The exposure changed from 30 seconds to about 5 seconds). The light danced around the sky above us an we were in awe. The show lasted about 15 minutes. The guides told us it was the best display that they had ever seen. Check this one off the bucket list.Northern Lights

We enjoyed the beautiful scenery on the rest of the cruise as all the passengers and crew talked about that amazing night.

Norwegian inner passage

Long, beautiful sunsets.

Norwegian inner passage

Dramatic Skies

Crossing the arctic circle.

Crossing the arctic circle.

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Back from Africa

One of the items on my bucket list was to visit Africa. Check it off. My wife and I, along with a friend, visited South Africa, Botswana and Zimbabwe. What a fantastic trip. The wildlife photography opportunities were amazing.

Even though it was more than 24 hours to get there and more than 24 hours to get back with transfers and layovers (and I don’t sleep on planes) I found myself wanting to plan another trip to Africa. We saw well over 100 species of birds (I photographed many of them) and almost all of the animals we hoped to see.

We did not see painted dogs, hyenas, or a cheetah in the wild. We did see Sylvester, a cheetah in captivity but I don’t think he was in a very good mood.

HERE is a photo book of the animals we saw and HERE is a photo book of the birds we photographed. Enjoy. As always comments are encouraged.

By the way, we took a traditional tour, not a photo tour. I can’t imagine what a photo tour would be like. I can’t wait for Kenya and Tanzania next.

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Products, Products, Products

A picture is worth a thousand words, a great picture is worth a thousand times more than that.

New Jersey Product Photography Gold Bag

New Jersey Product Photography Chocolate Bars

My goal in photography was always to become a food photographer and to be the best food photographer that I can be. Food photography has been my passion since the mid 1980s. What I had quickly learned is that while there are food photographs everywhere you look,New Jersey Product Photography Ice Bucket most of the work is going to the big names or to portrait/wedding photographers that don’t specialize in food photography and don’t have all the necessary skills needed (a classic case of you get what you pay for.) Especially when the little guy with the needed expertise and experience is in a small market that is right next door to the largest food photography market in the world.

New Jersey Product Photography Candle

To pay the bills, I started taking on product photography work. I showed some product work on my website but, I never promoted it.

New Jersey Product Photography Dust Mop Manufacturing

Now, I do much more product photography than food photography (something that I wish was the other way around.) From bags to bottles, centrifuges to cleaning supplies, I get it all. I guess that it’s time to start a promotion for product photography.

New Jersey Product Photography Janitorial Supplies

New Jersey Product Photography Jewelry

If you are following me, you have probably already seen my Food Photography Photo Book. Now, I have also created a Product Photography Photo Book. Please take a look at my new book and let me know what you think.

New Jersey Product Photography Food Products

 

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Together

_MG_8183 Low ResFood stylist and chef Michael Giletto and I have been collaborating on creating awesome food photography since March, 2010. We met when I advertised on Craig’s List for a food stylist and Michael answered the call. We share a vision and when The Belmar Arts Council announced its art exhibit “TOGETHER: Artists Sharing a Vision”, I knew immediately that this was custom made for us.
Selecting just 3 images was a challenge. We wanted to choose images that were not shot for clients and that were a little out of the ordinary. The images we selected are below.

pickled beet saladThe exhibit will run from Wednesday, October 18 though Friday,November 17, 2017. The reception for the event will take place from 5pm until 7pm on Saturday, October 28. 

Chocolate SwirlThe Belmar Arts Council is located at 608 River Road, Belmar, NJ 07719. Michael and I are looking forward to seeing you at the reception.Pork bites vertical

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What’s New?

I’ve decided to dive into a new business venture. This new project won’t affect my food and product photography business…it adds to it. I am now going to sell prints of images that I have taken of birds and have manipulated with a painterly effect using photoshop.

You can find my bird images at www.photography-by-jerry.com/bird-portrait-prints. Or, you can simply click “Bird Portraits” on my portfolio page. Please click on the thumbnail and then click on the square image to see the entire image.

Most of these images have been taken from my bedroom window, looking at the feeders in my back yard.  This is where you can find me when I’m not shooting food or products.

I would really appreciate it if you would let me know what you think, if there is anything that really strikes your fancy and if you wouldn’t mind, forwarding this post to someone that you think might appreciate seeing these images.

 

Please visit my food and product portfolios at www.photography-by-jerry.com and I hope you enjoy viewing it as much as I did shooting it. My latest photo book can be seen HERE. To learn a little bit more about me personally, you can visit my blog at blog.photography-by-jerry.com. I published a four part article on “What to expect at a professional photo shot” on my blog. Please check it out and feel free to share it with anyone you know going for their first photo shoot. You can always contact me by e-mail at jerry@photography-by-jerry.com. Thanks for reading.

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First Show

I’ve participated in group photo shows before but, I’ve never had my own show. I am very excited to tell you that 14 of my food photos are on exhibit at 12 Farms restaurant in Hightstown, NJ. This is a farm to table restaurant and they exhibit images related to either farms or food. 

The show should be up for at least the next 6 weeks. At that time, I will be asked to remove my images as soon as another artists requests the space.

I have also just booked the Monmouth County Library Headquarters in Manalapan (across the street from Wegman’s) for a show for July 2018. It’s quite a bit away but, I’ve already started to organize my images since, I can have 30-50 images there.

Here is my dilemma. Do I exhibit bird photos, food photos or both. My first instinct was to exhibit food images to help promote my business. Then I thought that bird images would have a greater public appeal and a remote possiblity of a sale. I would be interested to hear what you think.

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